As if that wasn’t enough, it’s also an incredibly accessible brand thanks to their budget-friendly price tags. Unlike other well-respected skin care brands that charge upward of $30, $40, even $100 for an anti-aging serum, you can scoop one up from The Ordinary for under $10. In fact, nothing at The Ordinary costs more than $30. Even a bundle set is $29.26. With these key traits at the forefront of their brand identity, it’s no wonder The Ordinary garnered a cult following so quickly. Though there are a lot of great products to choose from, we rounded up our top nine favorites to get you started. From hydrating serums to multitasking oils to detoxing masks, keep scrolling to see the best products from The Ordinary. Good for: Oily & acne-prone skin | Use: day & night Niacinamide 10% + Zinc 1% Oil Control Serum, The Ordinary ($5.90) Good for: Very oily or acne-prone skin | Use: Nightly Lactic Acid 10% + HA 2% Exfoliating Serum, The Ordinary ($6.80) Good for: Dark circles | Use: Daily Caffeine 5% + ECGC Depuffing Eye Serum, The Ordinary ($6.70) Good for: Acne-prone & dull skin | Use: 1-2 x weekly Salicylic Acid 2% Masque, The Ordinary ($12) Good for: Any hair type & sensitive skin | Use: As needed 100% Organic Virgin Chia Seed Oil ($7.70) Good for: Acne-prone skin & dry hair | Use: As needed 100% Organic Cold-Pressed Moroccan Argan Oil, The Ordinary ($6.80) Good for: Dry skin & frizzy hair | Use: As needed 100% Organic Cold-Pressed Rose Hip Seed Oil, The Ordinary ($9.80) Good for: Dull & mature skin | Use: Daily 100% L-Ascorbic Acid Powder, The Ordinary ($5.80) Good for: Dry skin | Use: Morning & night Hyaluronic Acid 2% + B5 Hydrating Serum, The Ordinary ($6.80) Our high standards also come from testing products—many, many products. Our editors and writers rigorously test and research the products featured in our roundups to offer you the best, most informed recommendations. When we write reviews, you can trust we spend quality time with the formulas: We don’t simply rave about products we’ve slathered on the back of our hand. We endorse products we’ve tried and loved. Learn more about our testing process and clean beauty standards here.